INITIALIZING
We are obsessed with motorsport. We would do this for free all day every day if we hit the lottery tomorrow. Sadly we haven't. We want to make high quality motorsport content that feels rich and tells an uncompromising story. We hope you like it.
Members are why the next production gets better.
Every membership goes straight back into the work: the days on site, the travel to the race, the gear that makes a shot possible, and the time it takes to cut a story properly instead of quickly. The more of that we can afford, the further we get to take the next project. That is genuinely the whole thing, and we are grateful for every single one.
Every member carries a hard card.
At a race, a hard card is the thing that decides where you are allowed to stand. Ours works the same way. 16 numbered zones, the ones you hold lit and the ones you do not left dark, over a photograph that matches how close the level puts you to the car. It sits at the top of your account page and it fills in as you go.
Numbers are permanent · Zones are cumulative · Nothing is ever taken back a level
What is being shot, what is being cut, and what is coming next. Posted as it happens rather than saved up for an announcement.
First word when a film is finished, dated, or dropping. You hear it before the public post goes out.
Cut from the actual frames, not from a promo render. Phone and desktop, at full resolution.
New films land for members two weeks before they go public. The same cut, the same quality, ahead of everyone else.
The stills shot alongside the film. Most of a shoot never ships, and this is where the rest of it goes.
Written while the work is being made: what the plan was, what actually happened, and what we would do differently.
A message box that reaches the studio, read and answered by a real person and never by AI. Ask what a shot was made with, tell us what you want to see, or say nothing at all.
The room where members talk to the studio and to each other. Smaller and quieter than a comment section, on purpose.
You are added to the credits of every film released while you are a member. On the screen, in the roll, with everyone else who made it happen.
A standing discount on everything in the shop, applied to your account rather than handed out as a code.
An invitation to @Hard_Cards_by_CW, the private Instagram where the frames that never get posted publicly go.
The coins get hidden at real races and the pursuit runs in public. Members get the deeper record: what has been found, what is still out there, and the detail the public page holds back.
See the project →A personal welcome from the studio when you join at this level, put together for you rather than sent to a list.
The largest member discount we offer, on every product in the shop.
Full-quality downloads of the finished films. Not a stream, not a compressed export. The file the studio finished with, yours to keep.
Sit down with us on any episode: what we shot, why it got cut that way, and anything you want to ask. A debrief is what a driver gets after a session, and this is the same idea.
Every account is numbered the moment it is created, and the number never changes hands. It does not shift when someone leaves, and it does not go up when you upgrade. It is the record of when you showed up. The studio is early, the low numbers are being issued right now, and they are the only ones that will ever exist.
The films stream free. Why pay?
Paying gives you perks, and we believe they have real value, but at the end of the day being a member is about support. You believe in what we are doing and you would like to see it continue. There is a second piece that is not here yet: the audience we think this work attracts will be narrow but deep. We hope it is people who love racing and cinema as much as we do.
Is this a streaming service?
No. Or wait. Maybe? We want to be a tiny “Netflix of Motorsport”. As the catalogue grows you will find different stories, teams, manufacturers, brands, championships, and drivers. New season, new people, new car, new places. Documentaries, how it was made, profiles, education, and on.
Can I leave?
Any time, from your account, in two clicks. No call, no retention offer, no dark pattern. Access runs to the end of the period you paid for.
FOUR TIERS
One is free and needs nothing but an account. The other three go deeper, and every one of them funds future projects.
See the tiers→